
ANECDOTES & EXAMPLES:
How good are you, your partners, or your staff at asking for referrals? We will help you to use our experience and our scripts. We'll outline the simple habits; we'll hold your team accountable. Plus, you'll collect testimonials, endorsements, and approved examples to share with others.
Your prospective client is greatly influenced by somebody: an advisor, a counselor, a vendor, a mentor, a confidante, a friend, et al. By honing your target market, we can identify these centers of influence. For example, we help financial advisors develop mutually-valuable relationships with CPAs. Likewise, we can help you gain more referrals through COIs and VIPs.
You can spread your wings and develop new relationships. It's about quality, more than quantity. Each type of networking group has its own pro's & con's. We help you to manage a combination of networking. Click here to read our "4 Types of Networking Groups" blog post.
Creating speaking opportunities is a great way to help your clients & colleagues to recommend you. Your speaking events are (literally) invitations for their circle of peers & friends to meet you, in a "safe environment." You're automatically perceived to be an expert by speaking; there's now an occasion to plug you. Thus, we will help you to spark opportunities to share your expertise, and your personality.
REFERRAL BOOST & NETWORKING TIME
Your practice probably
already grows on your
referrals. Is it a
steady stream? Is there
room for improvement, to
encourage more quality
referrals? Most
likely, we should begin
with your clientele, and
your centers of
influence. We can
also help you with your
networking time
management. Click
here to read our
blog
post on the "4 Different
Types of Networking
Groups: Pros & Cons."
Rule #1: More Remembered
= More Referrals.

ANECDOTES & EXAMPLES:

DENNIS HABER, Esq.,
became the author of
Piggy Bank Your Home:
Tap Into the Power of a Reverse Mortgage in March
2008. The book is available
through any bookstore, including
Barnes & Noble,
Amazon.com, etc.
Dennis originally created a
prototype of his innovative book
and was working with a graphic
designer.
Vikram Rajan,
our lead Practice Marketing
Advisor™
helps Dennis hand-in-hand with
the copy editing,
content improvement, blogging,
and now new special editions and
marketing guidance.
For example, Dennis was able to
arrange the stellar list of
endorsements and forewords from
leading professionals.
Dennis' book has been endorsed
by the Alzheimer's Association
of Long Island; we interface
with their web master to arrange
on-line sale integration.
Dennis has received press,
column invitations, and special
orders by actively blogging,
with our insistence.

MARTIN E. LEVINE, ChFC,
CPA, MBA is the
author of the Widow's Survival
Guide and is authoring the
interactive workbook edition.
This new and improved edition
will be used by
widows/widowers and their
families, other CPA's and their
clients, and by other financial
advisors. Much of the content
was already created, but needed
to be updated and developed into
forms & checklists.
Vikram Rajan,
our lead Practice Marketing
Advisor™
helps Marty to stay focused on
his financial services Marketing
Action Plan as the book is only
one component. As Marty
works with other CPAs, his book
and the new workbook help
differentiate and focus his
personal brand of expertise.
Because of the new
Widow's Survival Guide workbook,
Marty has developed new
relationships in his own field
and has invigorated client
relationships. Both
instances have created strategic
projects that should strengthen
his core business, plus add new
revenue streams. We can't
announce them yet, stay tuned to
Marty's e-newsletter, which
we've also helped to launch!
|
© Practice Marketing
Advisors™ with
|